Audi A3 TDI clean diesel ‘green’ ad has lovers and haters

Posted By on February 9, 2010

I had to chuckle this morning when registering my vote on the Wall Street Journal poll for best and worst commercial during the Super Bowl – Audi was first in both (click for graphic of poll).

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See ad video below

It’s "Green Police" ad was the sixth most popular in USA TODAY’S Ad Meter, in which 250 viewers gathered in McLean, Va., and San Diego rate every ad in the Super Bowl. No other automakers made the top 10, but a lot tried.

Volkswagen, Honda, Acura, Kia and Dodge were among those automakers with Super Bowl ads this year. Almost all took a humorous turn. But Audi’s take caught attention, an ad in which a "green police" try to force environmental ways on society but the Audi A3 TDI diesel is given a free pass because of its fuel-saving, low-polluting ways.

Comments

Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.