Google to rebrand Picasa and Blogger

Posted By on July 6, 2011

Looks like the Picasa and Blogger names are being retired by Google in the next “six weeks” according to Mashable.  “The move is part of a larger effort to unify its brand for the public launch of Google+, the search giant’s social initiative.”

Blogger and Picasa aren’t going away, of course — they’re two of Google’s most popular products. Instead, according to two sources familiar with the matter, Google intends to rename Picasa “Google Photos” and Blogger will become “Google Blogs.” Several other Google brands are likely to be affected, though our sources made it clear that YouTube would not be rebranded. The technology giant shut down Google Video, its failed web video service, in May.



Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.