VW Jetta Safe Happens Ad: Effective?

| April 24, 2006

I spotted a Volkswagen Jetta advertisement that reminds me of the Volvo ads … stressing safety.An accident can happen at anytime and that selecting a car that is light and fuel efficient might not always be the wisest choice. Realizing just how much I spend on insurance “just in case” … perhaps a few dollars […]

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Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.
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