Posted By RichC on July 10, 2007
Biodiesel continues to make inroads in the U.S. Here’s a link between America’s pastime and this clean domestic alternative fuel: Fox Sports will run its broadcasting equipment on B-20 in tonight’s Major League Baseball All-Star game. Well done Fox Sports!
FOX Sports Chooses All-Star Fuel for All-Star Game
Sports network commits to B20 for MLB All-Star Game and other sporting events
JEFFERSON CITY, Mo.â€“ Fans who tune into the Major League Baseball All-Star Game tonight will be watching a broadcast powered by biodiesel. FOX Sports will use B20, a blend of 20 percent biodiesel and 80 percent diesel, in all of its generators, satellite trucks and other diesel equipment at its television compound in San Francisco. Whatâ€™s more, the company has committed to using B20 to power its broadcasts of the World Series, Super Bowl, the Bowl Championship Series and other major events.
The move is part of the â€œCool Change Initiativeâ€ introduced by News Corporation, the parent company to FOX Sports.
â€œThis initiative is an attempt to reduce our carbon footprint to neutral by 2010,â€ said Michael Davies, Director, Field Operations – FOX Sports. â€œThe All-Star game presents the opportunity to start implementing some of these environmentally friendly practices, part of which is using B20 in our equipment.â€
Davies said that biodiesel came recommended from other contractors in the ever-greening entertainment industry. Many musicians, actors and festivals use biodiesel in their generators and vehicles, including Tim McGraw and Faith Hill, Sheryl Crow, Norah Jones, Pearl Jam, Willie Nelson, Daryl Hannah, the Coachella Music Festival, and the Bonnaroo Music Festival.
â€œThe entertainment industry has led by example when it comes to using and promoting biodiesel,â€ said Joe Jobe, CEO of the National Biodiesel Board. â€œItâ€™s refreshing to see such high profile stars and companies embracing biodiesel and letting it help them take control of their impact on the environment and oil imports.â€
The All-Star Game marks the first occasion that the sports network has tried B20.
â€œBiodiesel was an easy decision for us because it works in our regular generators without having to retool our existing equipment,â€ Davies said.
Biodiesel is a renewable fuel made from any vegetable oil or animal fat. It is most commonly made from soybean oil. American soybean farmers, through a program called the soybean checkoff, launched the U.S. biodiesel industry more than 15 years ago. Biodiesel significantly reduces emissions, including carbon monoxide, particulate matter and life cycle carbon dioxide.