Racy Mini

| January 20, 2006

I’ve noticed that the BMW Mini brand has some interesting advertising on its Canadian website. IMHO this is an ‘effective use of Flash‘ in web design, but perhaps its a bit ‘racy’ for the US markets? Actually, even though I’m considered a bit of a prude, I found this ad very effective. I’m not suggesting […]

Driven to find a Cure

| October 4, 2005

For the 9th year, BMW and the Susan G. Komen Breast Cancer Foundation have teamed up to support breast cancer research, education, screening and treatment. The Susan G. Komen Breast Cancer Foundation was founded on a promise made between two sisters – Susan Goodman Komen and Nancy Goodman Brinker. Suzy was diagnosed with breast cancer […]

Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.
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