Audi/Palm Partnership Announcement

Posted By on August 24, 2005

treoaudi.jpgAudi/Palm Pressrelease:
We are pleased to announce the Audi / Palm partnership in providing integrated capabilities with the palm Treo 650 and our 2006 models equipped with Bluetooth phone technology.

This announcement is the culmination of over a year’s worth of work of teams on both sides of the partnership. The Audi team was comprised of people from Marketing, PR, Product Planning, Aftersales, and the ERL, with support from Audi AG, in order for the technology to be fully integrated and provide a premium customer experience.

With the Treo 650 smartphone, Audi drivers can take advantage of the Treo 650’s advanced calling features without ever touching the smartphone. After initiating Bluetooth communications between the Treo 650 and the car, drivers can use the steering-wheel controls, MMI controls on the dashboard, or the optional voice recognition to do the following:

* Pick up or ignore incoming calls;
* Dial outgoing calls;
* View active call status, including caller ID;
* View the Treo 650’s call history;
* Dial from Treo 650 favorites, speed dials, or call logs;
* Access Treo 650 voicemail;
* Manage multiple incoming calls; and
* View carrier information, including signal strength and roaming status.

Bluetooth technology comes built-in to the Treo 650 smartphone and is standard in every 2006 Audi A8 and A6, so no extra purchase is required for Treo 650 owners who also own one of these new Audi models. Bluetooth technology also is available on the 2006 Audi A3 and 2006 Audi A4 and S4 sedans and Avants when the vehicles are equipped with the optional phone preparation.

In addition, Audi of America will introduce a special phone cradle that allows the customer to securely dock the Treo 650 smartphone in the center arm rest. The cradle provides a connection to the vehicle’s external antenna for optimal reception as well as a power supply that charges the Treo 650 while in the cradle. Customers will be able to purchase the cradle from their local Audi dealer this fall.


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  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.
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