Campus Crusade for Christ changing name to Cru

Posted By on July 20, 2011

Something tells me that I’m not alone in wondering why an organization that has successfully carried out it’s mission while continuing to grow its ministry since 1951 is changing their name. Not only are they trying to create a less-descript “Cru” identity, but are dropping “Christ.”

cru1107Campus Crusade for Christ (CCC) — the popular, large-scale Christian organization — has decided to make a major change. In early 2012, the multi-faceted para-church group will officially drop the name it has held for 60 years, replacing it with a three-letter word — “Cru.” While many within the group are praising the change, some outsiders wonder if the ministry, which seeks to “build spiritual movements everywhere so everyone knows someone who truly follows Jesus Christ,“ is making the wrong decision by removing ”Christ” from its title.

More at


Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.
My Desultory Blog