‘Not so good’ advertising for BMW bikes

Posted By on October 11, 2007

BMW MistakeI wanted to write a bit more this week while I was out of town, but instead will just include a photo that I thought was interesting. I saw a BMW motorcycle on a trailer with a message on the pick up truck window insinuating either buyer’s remorse, suffering a breakdown, or frustration with getting it serviced. Whichever it was, its not the best marketing for the BMW line of motorcycles.


Desultory - des-uhl-tawr-ee, -tohr-ee

  1. lacking in consistency, constancy, or visible order, disconnected; fitful: desultory conversation.
  2. digressing from or unconnected with the main subject; random: a desultory remark.
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